The lyric video that wouldn't stop.

17
MK / Columbia Records

17
MK / Columbia Records

17
MK / Columbia Records

17
MK / Columbia Records

Creative Direction
Motion Graphics
Live Visuals

Creative Direction
Motion Graphics
Live Visuals

Creative Direction
Motion Graphics
Live Visuals

Creative Direction
Motion Graphics
Live Visuals

Starting with direction and motion work for MK's single 17, the work grew and spread as quick as the song. The original lyric video became MK's most viewed video online with 30+ million views to date, and was adapted for remix videos before taking to the road and seen by millions more across the world at festivals like Parklife, Creamfields and Boardmasters.

Starting with direction and motion work for MK's single 17, the work grew and spread as quick as the song. The original lyric video became MK's most viewed video online with 30+ million views to date, and was adapted for remix videos before taking to the road and seen by millions more across the world at festivals like Parklife, Creamfields and Boardmasters.

Starting with direction and motion work for MK's single 17, the work grew and spread as quick as the song. The original lyric video became MK's most viewed video online with 30+ million views to date, and was adapted for remix videos before taking to the road and seen by millions more across the world at festivals like Parklife, Creamfields and Boardmasters.

Starting with direction and motion work for MK's single 17, the work grew and spread as quick as the song. The original lyric video became MK's most viewed video online with 30+ million views to date, and was adapted for remix videos before taking to the road and seen by millions more across the world at festivals like Parklife, Creamfields and Boardmasters.

© 2020